Why do backlinks play such an important role in SEO?

Proč hrají zpětné odkazy tak důležitou roli v SEO?

If you’ve ever dealt with optimizing your website for search engines, you’ve probably come across the topic of backlinks. Backlinks are indeed a fundamental building block in any search engine optimization. So, why do backlinks play such an important role in SEO? Let’s try to briefly explain that in this article. Ultimately, you don’t necessarily have to search for something overly complex in backlinks. It’s just a matter of understanding their role in how search engines assess your domain. Why do backlinks play such an important role in SEO? First, let’s explain what a backlink … Read more

Why Is Domain Authority Important For SEO?

doménová autorita

If you’ve ever delved into search engine optimization (SEO), you’ve likely come across the term ‘domain authority.’ It’s a critical factor that can significantly impact your website’s performance in search engine results (SERP). So, what does domain authority actually mean, how is it measured, and what impact does it have on SEO? Domain authority (abbreviated as DA) is not just a modern concept; it’s a key element rooted in the need for search engines to do their job better. This metric is important for them to better understand and evaluate your website. The history of … Read more

August 2023 Core Update, The New Google Algorithm Update

August 2023 Core Update

For those who have a bit of interest in their website’s statistics, you may have noticed some changes in your site’s traffic. Speaking for myself, I observed a rather significant increase in impressions and traffic. And if you also keep an eye on the world of SEO, you may have come across the news that Google made a major adjustment to its search algorithm. They’ve named this algorithm change the August 2023 Core Update. So, let’s take a detailed look at the changes Google has made and what has actually changed in the new Google … Read more

Abbreviations And Metrics In SEO. Do You Know Them All?

Víte, co znamenají jednotlivé zkratky a metriky v SEO?

If you are creating websites, there is one thing you will have to deal with sooner or later to be visible on the internet. This will introduce you to the term SEO. SEO involves techniques used to optimize a website to move it to higher positions in search results. Logically, the higher a search engine places you, the better chance you have of being found by users and having them read your content. However, do you know what the individual abbreviations and metrics in SEO mean? There are many of them, and some can be … Read more

5 tips for a better Landing Page

5 tipů pro lepší Landing Page

I have already written about the difference between a classic website and a landing page, as it is quite significant. If, at a certain stage of website development, advertising, and company presentation, you decide to create a landing page for your ads, it is good to follow certain rules. This can make the landing page more attractive to your potential customers. So let’s take a look at 5 tips for a better landing page. It can help you at least initially to focus on what you can emphasize or avoid. Use a concise and informative … Read more

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