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If you’ve ever dealt with optimizing your website for search engines, you’ve probably come across the topic of backlinks. Backlinks are indeed a fundamental building block in any search engine optimization. So, why do backlinks play such an important role in SEO? Let’s try to briefly explain that in this article. Ultimately, you don’t necessarily have to search for something overly complex in backlinks. It’s just a matter of understanding their role in how search engines assess your domain. Why do backlinks play such an important role in SEO? First, let’s explain what a backlink … Read more

If you’ve ever delved into search engine optimization (SEO), you’ve likely come across the term ‘domain authority.’ It’s a critical factor that can significantly impact your website’s performance in search engine results (SERP). So, what does domain authority actually mean, how is it measured, and what impact does it have on SEO? Domain authority (abbreviated as DA) is not just a modern concept; it’s a key element rooted in the need for search engines to do their job better. This metric is important for them to better understand and evaluate your website. The history of … Read more

For those who have a bit of interest in their website’s statistics, you may have noticed some changes in your site’s traffic. Speaking for myself, I observed a rather significant increase in impressions and traffic. And if you also keep an eye on the world of SEO, you may have come across the news that Google made a major adjustment to its search algorithm. They’ve named this algorithm change the August 2023 Core Update. So, let’s take a detailed look at the changes Google has made and what has actually changed in the new Google … Read more